"Better for You" Food Industry News
Back in the 1990s, Olestra was sold as the miracle fat substitute that would let consumers binge on chips without the calories. The reality was far uglier. Because Olestra passed straight through the human body undigested, it famously caused diarrhea,...
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The New York Times recently featured YouBar as "the little food lab fueling the big protein boom". If you'd like to learn more about us, you can now download a PDF of our New York Times Article. The audio version...
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We’re honored to share that YouBar was just featured in the New York Times in a deep dive into how we’re transforming the protein bar industry from the inside out. The article takes readers inside our custom formulation lab, showcasing...
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As a contract manufacturer, we take a hard look at what goes into the products we help bring to market—and not every new “breakthrough” ingredient makes the cut. At first glance, Epogee (also known as esterified propoxylated glycerol or EPG)...
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Our industry continues to thrive as consumers prioritize health, fitness, and convenience in their daily lives. For 2025, protein bars, powders, and snacks are evolving in exciting ways to meet the demands of increasingly discerning consumers. Here’s a look at...
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