YouBar is Attending the 2024 Private Label Trade Show!

YouBar is Attending the 2024 Private Label Trade Show!

Don’t Miss Us in the Sky Hall at Booth F8808!

We’re excited to announce that YouBar will be exhibiting at the 2024 Private Label Manufacturers Association (PLMA) Show, running from November 17-19. This event, hosted at the Donald E. Stephens Convention Center in Rosemont, IL, is one of the largest and most influential trade shows for the Private Label industry, attracting Retailers and Exhibitors from across the globe. We’ll be offering a delicious lineup of samples that showcase the latest trends in the world of protein-packed products.

Stop by Booth F8808 in the Sky Hall to try some of our newest innovation including:

  • Protein Toaster Pastries
  • Low Sugar, High Protein Cinnamon Rolls
  • Donut Holes with Delicious High Protein Fillings
  • Protein-Packed Crispy Rice Treats
  • Indulgent (yet healthy!) Nutrition Bars, Protein Bars and Performance Bars that are designed for Consumers looking for a better way to enjoy their breakfast favorites without the guilt. They’re high in protein, low in sugar, and, like all our products, gluten-free!
  • Clean Label snacks, including bites, balls and bars with superfoods and adaptogens

The Rise of Private Label

Since 2020, the demand for Private Label products has surged across multiple sectors. In fact, annual sales of all Private Label products has increased by 34% (vs. YAGO) and is now a whopping $236 billion dollar category.

Consumers today are more health conscious and ingredient savvy than ever before. With a growing trend toward personalized health and fitness solutions, Private Label products are a dominant force in all the various categories throughout Retail.

Studies show that the majority of shoppers who opt for Private Label, in categories where a National Brand had been their previous choice, stay with the Private Label. The main driver of this is Private Label products that cater to specific lifestyle trends like Gluten Free, High Protein, High Fiber and Low Sugar.

If you’re attending the PLMA Show in November, be sure to visit us at Booth F8808 and have Breakfast on Us! You’ll experience firsthand what sets YouBar apart in the world of Private Label high protein products. We can’t wait to meet you and help you explore new possibilities and new innovation!

See you in Chicago!