Marketing Strategy Development

Marketing Strategy Development

Regular price $ 3,950.00

Your brand represents who you are, what you believe in, and how you want to be perceived by your audience. To stand out in today's marketplace, you must build a strong brand that can effectively engage your audience right from the start.

Building the right brand starts with the right strategy. It’s more than making pretty graphics and catchy headlines - it’s about being effective.

Backed by our industry expertise, YouBar has the capabilities to help you build a pragmatic strategy that you can leverage to increase brand awareness and drive sales. This two 4-hour zoom session package will empower you to build a growth-minded marketing plan.

The YouBar Marketing team will meet with and coach you in 2 strategy sessions to brainstorm a well-defined strategy that will cover the following:

Brand

  • Goals
  • Value Propositions
  • Product Descriptions
  • Product Features + Benefits
  • Brand Features + Benefits
  • Creative Direction

Data

  • KPI Development
  • Budget Development

Audience

  • Buyer Personas
  • Buyer Desires
  • Buyer Obstacles
  • Buyer Tendencies
  • How to Approach Buyers

Marketing-to-Sales Maps

  • Attracting the Audience
  • Converting the Audience to Site Visitors
  • Closing Site Visitors to Customers
  • Delighting Your Customers

After our sessions, you will have an understanding of your base go-to-market plan. Additional sessions can be purchased for further help with strategy, product launches, and creative direction.